📘 Open Practice Lesson on Sustainable Marketing

📍On December 3, 2025, an open practice lesson on “Digital Marketing Technologies and Analytics” was held in the Coworking space by M.S. Sapanova, Instructor of the Department of International Business and Management.

The lesson was attended by senior lecturers G. Imanova, D. Zhantasova, Kh.B. Aripkhanova, and other faculty members.

During the session, students actively engaged in discussions, answered questions based on a video presentation, explored digital marketing technologies, analytics types, and marketing planning, and worked on real-life case studies.

The lesson demonstrated strong interaction between the instructor and students, encouraging critical thinking and practical skills development.👏📊

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